Curriculum

4 Chapters · 23 Lessons

  1. 1

    Mastering the Launch Process

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      A Phased Approach

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      Course Resources

  2. 2

    Phase 1

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      Foundations For A Successful Launch

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      Week 0: Setting the Stage for Success

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      Establishing & Nurturing Local Partnerships

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      Week 1: Program Awareness

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      FBF Program Overview

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      How Is Fit Body Forever Different?

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      What Kind Of People Workout Here?

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      How In Shape Do I Need To Be?

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      Will I Be Able To Keep Up?

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      Week 2: Creating the Tone

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      Week 3: Driving Leads

  3. 3

    Phase 2

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      Program Promotion

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      Week 4: Paid Trials & Open House

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      Week 5: Nurture Emails & Member Countdowns

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      Week 6: Double Down On Conversions

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      Weeks 7-8: Build Buzz For Grand Opening

  4. 4

    Phase 3

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      The Home Stretch

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      Week 9: Consistency & Community Visibility

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      Weeks 10: Showcase Value & Hype The Event

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      Week 11: Final Push & Conversion Sprint

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      Week 12: Execute Your Grand Opening